National Geographic

A global media brand known for exploring and documenting the natural world. With its iconic yellow border, this brand represents a legacy of curiosity, discovery, and conservation that fosters a deeper understanding of the planet and its people.

Pristine Seas

To protect the ocean's vital regions, this initiative has completed 45 expeditions, preserved 7 million square kilometers of marine habitat, and established 30 marine reserves. Prior to the 2023 expedition, the team requested an update to the branding, which included a refreshed logo and ship exterior.

Expedition led by Nat Geo explorer and marine ecologist, Enric Sala.

The National Geographic headquarters (Washington, DC) is being reimagined as a hub for science, exploration, and storytelling. These logo proposals reflect the spirit of exploration while maintaining simplicity.

©2026 Erin Isla